The best method depends on the backpack material, panel type, and how the bag will be used. We commonly brand backpacks with silk screen printing for bold, flat logos on fabric panels, DTF (direct-to-film) printing for detailed full-colour artwork and gradients, and laser engraving on suitable panels (often metal or coated brand plates) for a premium, permanent finish. Durability is influenced by abrasion points, panel texture, coating, and seam placement, as well as artwork size and ink coverage. We’ll recommend the most reliable option after checking the backpack style, logo complexity, and intended use.

Companies choose branded backpacks because they’re practical, high-perceived-value gifts that recipients actually use, creating long-term brand visibility in everyday settings like commuting, travel, gyms, and conferences. Backpacks offer a large branding area while still looking professional, making them ideal for onboarding kits, employee rewards, client gifting, and event giveaways. They also suit a wide range of audiences and industries, with options from lightweight daypacks to premium laptop backpacks. Because they’re useful and durable, a well-made branded backpack can keep your logo in circulation for months or years.

Yes—share your preferred logo position (front panel, top pocket, strap, side panel, or a laser-engraved plate if the style supports it) and we can recommend backpack options that fit your budget and branding goals. We’ll advise what sizes and placements look best based on the bag’s seams, zippers, and panel shapes, and we can also suggest the most suitable method (silk screen, DTF, or laser engraving) for your artwork. If you have any other question you can contact us directly for an answer at sales@brandhk.com.